oscar boycott jada pinkett smith


A two hour Laura Ashley commercial.

That comment from Variety magazine explains why — in my world, at least — Jada Pinkett-Smith and or others who want to boycott the 2016 Oscars for its absence of color in the nominations are a bit late. But welcome anyway.

I’ll get to Laura Ashley in a moment.

Like many others, I’ve been boycotting that award scene for years — except I don’t call my behavior a boycott.

I don’t even read film reviews, unless I’m doing research.

Here’s why.

Pick any housefly’s orifice and I’ll tell you it can easily hold the Oscars and much of the film industry’s longstanding cumulative desire to host me in their treehouse. I find film reviewers just as austere in their ability to relate to my experiences.

Since the Academy Awards occupy such a small part of my world, you can’t exactly call my lack of engagement a boycott. I’m simply living my happy life — without paying the Oscars any mind.

Sure, the Academy’s most recent talent of color shutout should clearly piss (some of) you off, but they’ve been throwing that same change-up pitch for years. And as always, we choose to keep swinging at it straight-on, knowing full well what the next pitch will look like and that our serial approach to the plate every year likely won’t result in a hit.

I have a similar attitude toward Hollywood but to a slightly lesser degree. They market movies which may appeal to me when they feel like it, and I may visit a theater to see those films at some point — y’know, when I feel like it.

Remember Daughters of the Dust? Variety dissed the movie in 1991 because they couldn’t wrap their heads around the idea that African descendants back had a sense of fashion far beyond Timberland and 555 Soul.

daughters of the dust review variety laura ashley commercial
An excerpt from Variety’s review of Julie Dash’s Daughters of the Dust film.

Therefore — with all disregard to the brilliant cinematography, elegantly conceptual prose, and beautifully original film imagery, the Variety reviewer called Daughters of the Dust a “Two-hour Laura Ashley commercial.”

Laura Ashley wish it could be so original, but I’ll stay on-topic today.

Julie Dash, the filmmaker behind Daughters of the Dust, creates straight-to-cable flicks these days …

But the issue of how the awards ceremony can’t seem to connect with my world is much larger than race. For example, why hasn’t Ridley Scott received an Oscar?

I don’t wear gowns, so watching the Oscars for fashion tips makes no sense to me. Besides, I can read the blogs for the outfit wrap-up if I’m that curious. I like Chris Rock, but I can see him some other night.

Allow me to build on a suggestion I made more than a year ago: we need to expand and connect the alternative universes of film. I will do my part by featuring more stories about film on my blog …

song currently stuck in my head: “searching (original mix)” – fred everything feat. jinadu


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